Privacy Policy

Politik for beskyttelse af personlige oplysninger og cookies

Effective date: 11.011.2024

This Privacy & Cookies Policy explains how we collect, use, and protect your personal data, as well as how we use cookies on our website OBD4.com, in accordance with the General Data Protection Regulation (EU) 2016/679 (GDPR).

1. Who We Are

This website is operated by:

OBD4 TRADE s.r.o.
tř. Kosmonautů 1221/2a
779 00 Olomouc 9, Czech Republic
Email: info@obd4.com
Telefon: +421 950 764 523
Website: https://obd4.com

We are the controller of your personal data under GDPR.

2. What Data We Collect

We may collect and process the following types of personal data:

Identity Data: name, company name (if applicable)
Contact Data: email address, phone number, billing and delivery address
Technical Data: IP address, device info, browser type
Brugsdata: pages visited, time on site, interactions
Transaction Data: order details, payment status
Marketing Data: newsletter subscriptions, ad preferences

We do ikke store any full credit card or payment information. Payments are processed securely via third-party providers.

3. Why We Process Your Data

We use your personal data to:

Process and deliver your orders
Manage customer service and support
Send order confirmations and invoices
Improve our website and services
Send marketing emails (only with your consent)
Comply with legal obligations and accounting regulations

Our legal bases for processing data include: performance of a contract, legal obligation, legitimate interestog your consent.

4. Data Sharing

We share your data only with trusted third parties necessary for order fulfillment and analytics:

Payment providers (e.g., Stripe, PayPal)
Delivery services (e.g., DPD, GLS)
Analytics tools (e.g., Google Analytics)
Marketing partners (e.g., Meta, Google Ads)

All service providers are GDPR-compliant and process your data strictly under our instructions.

5. Your Rights Under GDPR

You have the right to:

Access your personal data
Correct inaccurate or outdated data
Request deletion of your data (“right to be forgotten”)
Restrict or object to specific processing
Receive your data in portable format
Withdraw consent for marketing at any time
Lodge a complaint with your national data protection authority (in Czechia: ÚOOÚ)

To exercise your rights, email us at info@obd4.com.

6. Data Retention & Security

We retain your personal data only as long as necessary to fulfill the purposes outlined above or as required by law (e.g., accounting and tax records).
We implement industry-standard security measures, including encryption (SSL), access controls, and firewalls.

7. Cookie Policy

Cookies are small text files stored on your device when you browse our website. We use them to:

Remember your preferences (language, currency, etc.)
Analyze traffic and improve performance
Offer personalized content and product suggestions
Deliver relevant ads via Google Ads and Meta

Types of Cookies We Use

Necessary cookies – Essential for site functionality (e.g., shopping cart)
Performance cookies – Help us understand site usage
Functional cookies – Store your settings and preferences
Advertising cookies – Help show you more relevant ads

8. Managing Cookies

You can control or delete cookies through your browser settings. Most browsers let you refuse all cookies or only certain types.
Note: Disabling cookies may affect site functionality.